SEM specialist, with main focus on web analytics, SEO and PPC. Extensive experience in both individual realisation of smaller projects and managing bigger project requiring team of professionals.
Originator and co-author of SEO processes supporting tools.
Comprehensive knowledge in web design and web development areas.
Campaigns with use of all channels and tools that AdWords has to offer.
From single website optimization, to complex SEO strategy for large websites.
Advanced GA implementation, conversion optimization and building strategic analytical culture in organization.
|- SEO strategies, large projects management
|- optimization guidelines for websites
|- buffer sites planning and management
|- link building strategy
|- content marketing
|- identifying KPIs and defining goals
|- Google Analytics implementation
|- Google Tag Manager, Enhanced Ecommerce
|- effectiveness analysis and preparing recommendations
|- fluent in written and spoken English
|- basic Russian
|- all types of AdWords campaigns
|- strategies for PPC campaigns
|- preparing optimization schedules
|- GDN, RLSA and Dynamic remarketing
|- building large campaigns: AdWords Editor + scripting
since 2005-06 until now
- e-commerce / web analytics consulting services
- managing SEO / PPC / WWW projects
- individual administration of PPC campaigns
- SEO services
- developing contracts and offer templates
- acquiring clients
- individual web design and development
(only initial period)
- increase in turnover from 70K PLN in 2006 to 400K PLN at 2012
- placing many websites on top Google rankings
- increase in employment from 0 to 5 persons in 2012
- establishing cooperation with Czech and Slovak companies
- acquiring Google Partner status
adSite - PHP/MySQL based CMS system, created entirely by me, allowing fast implementation of SEO-optimized websites with complex structure and layout
Dodawaczka - software for massive and precise SEO directories submissions
SEOmanager - system for comprehensive management of SEO projects, including finances, tasks, link building, etc.
adShop - e-shop software for simple e-commerce websites based on adSite system
ProSEOs - international SEO services market (buying and selling SEO services) integrated with SEO projects management system, with gamification functionality for service providers. Development was suspended due to lack of resources, after creating detailed description of project and creating software framework for system.
from 2001-09 to 2005-05
web designer: from 2000 to 2002
web developer/projects manager: from 2003 to 2005
- managing web / e-commerce / SEO projects
- web design
- web development
- PHP/MySQL programming
- SEO services
- creating and growing web department from 2 to 8 employees
- placing Intertele's websites at top rankings for extremely difficult phrases (hosting, tworzenie stron www, sklepy internetowe)
from 2000-03 to 2001-08
server administrator / webmaster
- website design and development
- Linux web server administration
from 1998-09 to 2000-03
air pollution network inspector
- data analysis and interpretation
- handling and calibration of measurement devices
- website administration
2000 - 2001, Kraków
1993 - 1998, Kraków
Planning and Management in Environmental Protection
(master of science, engineer)
1989 - 1993, Rzeszów
(graduated with distinction)